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We take care of your every need. Consumer research is the foundation of NIID’s product engineering. We try to make the collected data digitalized and visualized to help to determine the most effective design.
The NIID team have an aptitude for drawing inspirations from different fields, like fine arts, crafts, architecture and etc., which makes our designs such distinguished from like products.
Through more interactive consumer insight, we make precise analysis on people’s demands and habits, upon which a more user-friendly functional design comes up.
The WOOJIN Magnetic Buckle is ingeniously used in the backpack design to build up the high efficient on-the-go carrying solution for urban life.
15'' Laptop adaptable, 20L mega-storage. GEO Backpack help you to organize your items effective and efficient.
The elaborate ergo-straps designed to fit your shoulder for more comfort after long-time backpacking.
